Staff on Demand: the missing piece of the puzzle
As businesses adapt to the fast-paced and ever-changing demands of the modern world, traditional employment models are becoming less practical. Today’s organizations need flexibility and scalability to stay competitive and meet the needs of their customers. Here enters Staff on Demand – an attribute of Exponential Organizations (ExOs) that offers a solution to these challenges.
In this article, we’ll explore what Staff on Demand means, its benefits, examples of successful implementation, and involved challenges and risks. Ultimately, we’ll see how this attribute is reshaping the way businesses think about staffing and employment, and why it’s a critical factor in achieving exponential growth in the 21st century.
In the previous article, we examined the Community & Crowd components, based on the same Exponential Organizations’ framework, and here we would like to cover the missing element: Staff on demand.
What is Staff on Demand?
Staff on Demand refers to the practice of hiring temporary or contract workers, freelancers, or consultants on an as-needed basis to meet the organization’s fluctuating demand for labor. This approach contrasts with traditional employment models, which typically involve hiring full-time or part-time employees who work a fixed number of hours each week.
Exponential Organizations are characterized by their ability to achieve rapid and scalable growth, leveraging technology and innovative business models.
Staff on Demand also allows organizations to tap into a broader pool of talent, including highly specialized experts who may not be available for full-time work or who prefer to work independently. This can provide a significant competitive advantage, as it allows them to access specialized skills and knowledge that may not be available in-house.
Benefits of Staff on Demand
Staff on Demand not only enables organizations to scale their workforce quickly and efficiently as mentioned before, but include additional benefits, such as:
- Flexibility and Scalability: Staff on Demand provides organizations with the flexibility to quickly and easily scale their workforce up or down as needed to meet changes in demand. This is particularly important for organizations operating in rapidly-changing industries or with highly variable demand cycles. By tapping into a pool of temporary or contract workers, organizations can adjust their staffing levels to match demand, without incurring the fixed costs associated with traditional employment.
- Cost-effectiveness: Staff on Demand can also be more cost-effective than traditional employment models. Since contract or temporary workers are typically paid on an hourly or project basis, organizations can avoid the fixed costs associated with hiring full-time or part-time employees, such as salaries, benefits, and payroll taxes. This can result in significant cost savings, particularly for organizations that experience seasonal or variable demand cycles.
- Access to Specialized Skills and Expertise: Staff on Demand can provide organizations with access to a broader pool of talent, including highly specialized experts who may not be available for full-time work or who prefer to work independently. This can be particularly valuable for organizations that require specialized skills or knowledge, such as technology startups or research organizations. By hiring temporary or contract workers with specialized expertise, Organizations can leverage this knowledge to achieve their goals more quickly and effectively.
- Reduced Administrative Burden: Finally, Staff on Demand can reduce the administrative burden associated with traditional employment models. Since temporary or contract workers are not considered employees, organizations are not responsible for managing their benefits, payroll, or tax withholding. This can save time and reduce the administrative workload associated with managing a traditional workforce, allowing organizations to focus on core business activities.
Overall, the benefits of Staff on Demand make it an attractive option for organizations looking to achieve rapid growth, maintain flexibility, and access specialized expertise while minimizing fixed costs and administrative overhead.
Case studies
Staff on Demand has been successfully implemented by many companies across various industries, and has provided a powerful tool for businesses looking to stay agile, responsive, and competitive in a rapidly changing market, some of the case study I suggest to check are:
- Uber: which manages its massive global network of drivers through a flexible staffing model. By providing drivers with the opportunity to work on a contract basis, Uber can rapidly scale its operations in response to fluctuations in demand.
- Airbnb: which relies on a network of freelance photographers and copywriters to create professional listings for its hosts. By outsourcing these tasks to skilled professionals on an as-needed basis, Airbnb can maintain high-quality listings without the overhead of a full-time workforce.
- In the finance industry, companies like Upwork and Freelancer.com have revolutionized the way that financial analysis and accounting services are delivered. These companies provide businesses with access to top financial professionals on a contract basis, allowing companies to quickly scale their operations without committing to long-term contracts.
- TaskRabbit: This platform provides businesses and individuals with access to a network of freelance workers who can complete a variety of tasks, including cleaning, moving, and event planning. This enables businesses to quickly scale their operations without committing to long-term contracts or hiring full-time staff.
- Amazon Mechanical Turk: This platform connects businesses with a global network of freelance workers who can complete tasks such as data entry, categorization, and content moderation. This enables businesses to quickly and cost-effectively outsource tasks that would otherwise require the hiring of full-time staff.
- Field Nation: This platform connects businesses with a network of freelance technicians who can complete tasks such as installations, repairs, and maintenance. This enables businesses to quickly scale their field service operations without committing to long-term contracts or investing in their own fleet of technicians.
- Toptal: provides businesses with access to top freelance talent in fields such as software development, finance, and design. This enables businesses to quickly scale their operations without sacrificing quality or committing to long-term contracts.
- FlexJobs: a job search site that focuses on remote and flexible work opportunities. The company uses a Staff on Demand model to hire its own staff, allowing it to quickly and easily scale its workforce up or down as needed. By using independent contractors and temporary workers, FlexJobs can avoid the fixed costs associated with traditional employment, while also accessing specialized skills and expertise.
- UpCounsel: connects businesses with freelance attorneys who can provide legal services in various practice areas, including contract review, intellectual property, and employment law. This enables businesses to access legal expertise on an as-needed basis without incurring the costs of hiring a full-time legal team.
- Thumbtack: offers access to a network of freelance professionals across various industries, including home improvement, wellness, and photography. Businesses can find and hire skilled professionals for one-time projects or ongoing work without committing to long-term contracts.
- Eden Health: This healthcare company offers on-demand medical services to businesses, providing access to healthcare professionals via telemedicine or in-person appointments. This enables businesses to offer healthcare benefits to employees without incurring the costs of a full-time medical staff.
- Gigster: This platform provides businesses with access to a network of freelance software developers, designers, and project managers who can complete custom technology projects. Businesses can quickly scale their technology capabilities without the costs associated with hiring a full-time technology team.
Lessons learned
The lessons learned from these examples of Staff on Demand are:
- Flexibility is key: By leveraging freelance talent, businesses can quickly adapt to changing market conditions without committing to long-term contracts or in-house teams. This allows for greater agility and responsiveness.
- Quality can be maintained: Despite the use of freelance talent, quality can still be maintained through careful selection and management of freelancers. For example, Airbnb uses a network of freelance photographers and copywriters to create high-quality listings for hosts.
- Cost savings are possible: By outsourcing tasks to freelance talent, businesses can save on the costs associated with hiring full-time staff, such as salaries, benefits, and infrastructure.
- Access to specialized talent: Staff on Demand provides businesses with access to diverse and specialized talent that may not be available in-house. This can help companies achieve their goals more efficiently and effectively.
Potential drawbacks
While Staff on Demand can provide businesses with many benefits, there are also potential drawbacks to consider. One of the main challenges is maintaining company culture and values when working with a diverse group of freelancers. Without a cohesive team, it can be difficult to foster a sense of shared purpose and identity within the organization. For example, if a company focuses heavily on teamwork and collaboration, it may be difficult to create a shared experience and sense of community among a group of freelancers who work independently on different projects.
Another challenge is the lack of loyalty among contractors. Because they work on an as-needed basis and may have multiple clients, there is less incentive for them to invest in the long-term success of the business. For example, a freelance graphic designer who works for multiple clients may be less emotionally invested in the success of a specific project or business than a full-time employee who is committed to the company’s vision and goals.
Mitigating the risks
Mitigating the risks associated with Staff on Demand is part of the strategy planning and our job here at How To: Community
There are various strategies to address the potential drawbacks, such as:
- Create a strong onboarding and training process for freelancers. By providing them with clear guidance on the company’s values and culture, businesses can help to foster a greater sense of shared purpose and identity among the freelancers. For example, Airbnb provides its freelance photographers and copywriters with a detailed style guide that outlines the company’s brand values and expectations for content quality.
- Foster open communication and collaboration among freelancers and full-time staff. This can help to ensure that everyone is aligned with the company’s goals and values and can increase the sense of community within the organization. For example, companies can use tools like Slack or Trello to facilitate communication and collaboration among freelancers and full-time staff.
- Develop strong relationships with a core group of trusted freelancers who have a deep understanding of the company’s culture and values. By working closely with a select group of freelancers, businesses can ensure consistency and quality in their work, while also fostering a greater sense of loyalty and investment among the freelancers. For example, TaskRabbit has a program called “Elite Taskers” that recognizes its top-performing freelancers and provides them with additional perks and support to help them grow their businesses within the TaskRabbit platform.
Overall, these strategies can help to address the potential drawbacks of Staff on Demand and ensure that businesses can reap the benefits of working with freelance talent while also maintaining a strong company culture and sense of community.
Takeaways
It’s time to provide a summary of the key takeaways from this article. This section serves as a useful reference guide for readers who want to quickly review the most important insights and reinforce their understanding of this important topic.
- Staff on Demand is a critical attribute of organizations, allowing them to quickly and efficiently scale their workforce up or down as needed to meet changing demand.
- Staff on Demand can provide significant benefits, including flexibility, cost-effectiveness, access to specialized skills and expertise, and reduced administrative burden.
- Successful implementation of Staff on Demand requires careful planning and management, including clear communication with temporary and contract workers, appropriate legal and tax considerations, and effective coordination with existing employees.
- Several companies have successfully implemented Staff on Demand models, including Uber, Upwork, FlexJobs, Apple, and more.
- Overall, Staff on Demand can be a powerful tool for any organization looking to achieve rapid growth, maintain flexibility, and access specialized expertise while minimizing fixed costs and administrative overhead.
By embracing Staff on Demand as a key attribute of their growth strategy, organizations can achieve greater agility, scalability, and competitiveness in the ever-changing business landscape.
Author

Optimistic Realist & Futurist | Edge Innovator | Passionate Speaker | ExO Certified Coach, Consultant and Trainer