Community & Crowd is a key element of today’s organizations and one of the ExO attributes
It allows companies to scale fast and efficiently, tapping into the collective intelligence and resources of a vast network of individuals and organizations.
Our Philosophy
We believe that bringing people to the center of your strategies can open more doors than a traditional marketing approach.
That’s why we adopted a 4P framework, which allows our clients to connect vital points for effective design of their communities inside business projects.

PURPOSE
Leverage your business with communities and put people in the center of your strategies.
- Make impact on society, not only end users
- Move towards common interests and goals
- Spotlight collective knowledge and talent

PEOPLE
Human-centered approach creates win-win opportunities for business and innovation.
- See your projects from customers' perspective
- Allows creation for people and with people
- Involve people in decision-making

PLANET
Collaboration with communities lead you to the implementation of SDG and ESG in your projects.
- Build trust of your customers
- Improve your image & reputation
- Unleash innovation in your business

PROFIT
Generate community-driven Business Model for value generation and scalability.
- Know what your customers want
- Identify and engage multipliers
- Discover distributed revenue models
News from community world
Dive into our knowledge base to explore the latest articles about community and interviews with professionals
- July 5, 2023
- Sasha Sadovnikova
Integrating Community Management with Marketing and Sales Teams
Aligning marketing and sales teams with community management is a strategic approach…
- June 20, 2023
- Sasha Sadovnikova
The Role of Community Management
Have you ever thought about reasons why people join communities and what…
- May 10, 2023
- Sasha Sadovnikova
Drivers of your community: how they work and what you should know (Part 2)
Have you ever thought about reasons why people join communities and what…
- May 3, 2023
- Sasha Sadovnikova
Drivers of your community: how they work and what you should know (Part 1)
Have you ever thought about reasons why people join communities and what…
- April 26, 2023
- Sasha Sadovnikova
Benefits and challenges of having a community
Having and managing a community can be an excellent strategy for businesses…
- April 18, 2023
- Fabrizio Gramuglio
OpenExO Community Game Report
The OpenExO Community Game: has reached the end of its first season…
Our address and contact information
Where we are:
Europe: Frankfurt am Main, Germany
North America: New York, USA
Mail for information:
sasha@howtocommunity.com
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